AI-powered website builders can help small business owners move from idea to a working website much faster.

They can generate layouts, starter copy and page structure from a description of the business, giving owners something useful to edit instead of a blank screen.

But AI still does not know your customers, offers or business priorities the way you do.

The best results come when AI handles the first draft and the business owner reviews the details, brand voice, contact information and calls to action before publishing.

Round Rock families have several verified Halloween choices from Oct. 23–28.

Options include Spookout 3v3 youth soccer, Adaptive & Inclusive Trunk or Treat, Round Rock Public Library activities and the free Fall Fun Festival for toddlers and preschoolers.

The guide is organized around age, accessibility and timing so families can choose what actually fits.

Hometown Halloween on Oct. 30 is kept separate as an On the Horizon event because it falls outside this issue’s coverage window.

The District has started a new restaurant and retail phase near SH 45 and I-35 in Round Rock.

The six-building plaza is planned for roughly nine to 14 restaurant, retail and lifestyle concepts, although no individual tenants have been confirmed.

The project is part of a much larger mixed-use development that also includes housing, offices, hotels and public gathering areas.

For residents, the important shift is that one of the most visible public-facing pieces of The District has moved from plans into construction.

The Round Rock Diwali Festival celebrates its 10th anniversary Saturday, Oct. 24, from 1 to 10 p.m. at Centennial Plaza.

The free Festival of Lights celebration includes live performances, Indian food and shopping, Rangoli art, family activities, dance lessons and a Bollywood fashion show.

Organizers expect road closures and recommend carpooling or rideshare.

The detailed performance schedule remains tentative, so check current festival information before planning around a specific act.

Round Rock ISD’s Early College High School and nursing-focused P-TECH program are accepting 2027–28 applications from current eighth-graders.

Early College offers four free associate-degree tracks, while P-TECH combines high school, college and health-care career preparation.

Families should compare academic focus, workload, campus setting, transportation and long-term goals before applying.

The district’s announcement does not list a deadline, so use the live application pages and ask the student’s counselor about current requirements and information sessions.

Round Rock is building toward a more connected trail system that links neighborhoods, parks, schools, businesses and downtown.

The updated 2026 Trails Master Plan focuses on closing gaps in the existing network, including Heritage Trail East along Brushy Creek.

Once complete, the project will strengthen an important east-west connection through the city and help turn individual trail segments into a system residents can use for recreation and getting around.

Discover how AI, Dell Technologies, supercomputers and Round Rock data centers are connecting Central Texas to the rapidly growing artificial intelligence industry.

The Hobby Exchange has opened in Round Rock with trading cards, video games and collectibles, plus plans for tournaments, trade nights and community gaming events.

Cheetah Crew Homeschool Athletics offers weekly PE and athletic-development classes for homeschool students ages 5–17 in Round Rock, Texas.

Round Rock Public Library’s annual Paint A Pet project is accepting colorful animal artwork through Sept. 15. The community exhibit runs through Oct. 5, giving residents of different ages and skill levels a chance to put their favorite creatures on display.

#Paint A Pet, #Round Rock Public Library, #Pet Patrol, #Art, #Family Activities, #Community

A new restaurant is taking shape at 409 N. Mays St. in downtown Round Rock, but the most interesting part may be happening before anything reaches the plate.

Casa Masa is building its concept around nixtamal—corn prepared through the traditional nixtamalization process used to make fresh masa—and an in-house tortilleria.

The restaurant’s own description says Casa Masa will serve tacos, coffee and handmade antojitos during the day, shifting toward cocktails, totopos, salsas and dinner in the evening.

For Round Rock diners, that means the story isn’t simply “another Mexican restaurant is coming.” The masa itself is supposed to be part of the experience.

Round Rock welcomes Eggman ATX with a Chamber ribbon cutting today, August 19, at 11 a.m. near Old Settlers Park and Dell Diamond. The locally owned breakfast spot brings New York-style breakfast sandwiches, made-to-order favorites and a little East Coast attitude to Round Rock's growing food scene.

Round Rock’s Rooted in Texas rebate can cover 50% of approved native-tree and hardwood-mulch costs, up to $500.

Eligible applicants must be direct City water customers and receive pre-approval before purchasing.

Trees must be at least five gallons, suited to the correct local ecoregion and planted between Nov. 1 and March 31.

Crape myrtle, vitex and magnolias are excluded.

After planting, submit the application, itemized receipts and an installation photo within 90 days.

Round Rock Shout Outs has launched a free Community Business Directory to help local businesses connect with more customers and make it easier for residents to discover trusted local services. Business owners can claim a free listing, manage their information, and help build one of Round Rock's most comprehensive community resources. If your business category isn't listed yet, simply contact us and we'll review adding it.

Enjoying bread, brownies, or pizza can be challenging for people managing diabetes, food allergies, or specific diets.

At Jenny's Creative Creations, owner Jennifer Kunz has built a welcoming bakery where dietary needs never mean giving up flavor.

Her menu features handcrafted recipes for gluten-free, diabetic-friendly, keto, fat-free, and sugar-free baked goods—using carefully selected ingredients and often skipping preservatives.

Local favorites include cauliflower pizza crust, flourless black bean brownies, and homemade kolaches.

Customers regularly share how Jenny’s treats help them regain the comfort of classic foods at family gatherings and celebrations.

Feedback highlights more than just taste; people feel included again.

Easy ordering, pickup, and delivery make choosing healthier options simple.

Jenny's Creative Creations is quietly making life sweeter for anyone seeking both delicious and mindful baked goods in the community.

Looking for things to do in Round Rock this week? From family-friendly activities and live music to community gatherings, markets, and local entertainment, here's your guide to what's happening around town from July 23–31. Whether you're planning a weekend outing or searching for something new to explore, Round Rock Shout Outs keeps you connected with the events that bring our community together.

Starting your herbal tea journey doesn't have to be overwhelming. Before experimenting with custom blends, take time to learn the fundamentals. Herbal teas, also known as tisanes, are made from herbs, flowers, fruits, roots, seeds, and spices—not the traditional tea plant—and most are naturally caffeine-free.

The secret to a great cup begins with high-quality herbs. Choose ingredients that are colorful, aromatic, and properly dried, then store them in airtight containers away from heat, light, and moisture to preserve freshness.

Brewing is simple: use 1–2 teaspoons of loose-leaf herbs per 8-ounce cup of boiling water, cover while steeping for 5–15 minutes, then strain and enjoy. If you're making iced tea, brew it a little stronger so the flavor shines through.

The best advice for beginners? Start with a few familiar herbs, enjoy discovering new flavors, and let your knowledge grow one cup at a time. For those who love trying something new, the Tea Teaser Club makes it easy with monthly handcrafted herbal tea samples, brewing tips, and educational information delivered right to your door.

Every cup is an opportunity to discover something new. 🍵

This week’s Round Rock Shout Outs event calendar highlights a wide range of local activities happening across Round Rock and nearby communities. From art exhibits and live music downtown to family-friendly festivals, business gatherings, and wellness-focused events, there are opportunities throughout the week to connect, learn, and enjoy what the area has to offer. Events take place at familiar local venues including Dell Diamond, the Round Rock Public Library, community centers, and neighborhood gathering spaces. Whether you’re looking for cultural events, professional networking, or activities for all ages, this week’s lineup reflects the diversity and energy of the Round Rock community.

This long weekend brings a thoughtful blend of live entertainment, movement, and community remembrance across Round Rock and nearby cities. Music lovers can settle in at Redd’s Piano Bar inside Kalahari Resorts, where dueling pianist Avalon Walraven performs multiple nights throughout the weekend. Known for her engaging style and crowd interaction, Walraven’s performances turn an evening out into a shared experience filled with familiar favorites and spontaneous moments.

Friday afternoon also offers a powerful opportunity for reflection and unity during the 39th Annual Dr. Martin Luther King Jr. Commemorative Walk and Celebration in Round Rock. Community members are invited to gather, walk together, and take part in a program honoring Dr. King’s legacy and ongoing work toward justice and equality. Additional MLK Day events continue through the weekend in Cedar Park and Georgetown, including marches, service projects, and programs centered on civic engagement and giving back.

For those looking to move and have fun, Step It Up Austin brings beginner-friendly line dance classes to Hanovers in Pflugerville on Saturday afternoon and evening. Open to all ages and experience levels, these energetic sessions focus on learning popular dances in a welcoming, upbeat environment. Saturday also features a special BollyX Master Class at The Dance Spot in Round Rock, led by the company’s CEO, offering a Bollywood-inspired workout designed for all fitness levels.

Whether you’re honoring history, enjoying live music, or trying something new on the dance floor, this weekend offers plenty of ways to connect, reflect, and enjoy time together across the Round Rock area.

Johns Hopkins University is leading research into how the emotion of awe can transform mental health treatment.

Scientists are integrating virtual reality with carefully dosed psilocybin to intensify awe during therapeutic sessions.

Participants engage in immersive experiences—such as stunning natural wonders or cosmic environments—while under the influence of psilocybin, all within a safe clinical setting.

This innovative approach has shown that combining VR and psychedelics increases feelings of interconnectedness and self-transcendence.

Many report a renewed sense of unity with the world and a release from self-focused thinking.

These reactions are linked to lasting mental health benefits, which could be crucial in treating depression, anxiety, and addiction.

Johns Hopkins researchers hope their work will open powerful new paths to healing and personal growth.

Staying healthy in Round Rock is easier—and more social—than ever.

This month, many locals are embracing alcohol-free living, tackling everything from new year resets to daily wellness goals.

Round Rock's food and drink scene is ready, with favorites like The Ruby Hotel & Bar and Hoot & Annie shaking up creative mocktails packed with fresh herbs and house-made flavors.

Not just a trend, these inventive drinks offer a treat for the senses—no sacrifice required.

Insider tip: Order a “Bartender’s Whim” mocktail; local mixologists are eager to craft something truly unique.

Nearby, Spirit of Texas Brewstillery in Pflugerville pours a dozen clever mocktails, from Pineapple Sherbert to Mango Twist Mojito.

This movement reflects Round Rock’s commitment to health, growth, and supporting local businesses as it ranks among America’s most affordable, fastest-growing cities.

Explore the mocktail scene for a refreshing, health-conscious twist on local flavor.

As the year comes to a close and the holiday season settles in, we wanted to pause—just for a moment—and say thank you to the Round Rock community.

Round Rock Shout Outs exists for one simple reason: the people of Round Rock. The families, the small businesses, the long-time residents, the newcomers, the volunteers, the creators, and the quiet helpers who make this city feel like more than a place on a map.

Over the past year, you’ve welcomed this local newsletter into your inbox, shared it with neighbors, sent us tips and stories, and reminded us why local news and community storytelling still matter. In a world that often feels rushed and impersonal, Round Rock continues to stand out for its heart, humor, and strong sense of connection.

To our readers: thank you for your curiosity, your trust, and your time. Every open, every click, and every reply helps shape the future of this publication and the stories we choose to tell.

To our local businesses and sponsors: thank you for investing in local visibility and community-first growth. Your support helps us highlight Round Rock events, local history, and the businesses that serve this city with care. When local businesses succeed, the entire Round Rock community benefits.

As we look ahead to the new year, our commitment remains the same: to publish meaningful local stories, support local businesses, and create a trusted place for Round Rock residents to stay informed and connected.

From our corner of Round Rock to yours, we wish you a joyful holiday season, a restful close to the year, and a bright beginning ahead.

With gratitude,

Glena Stephenson, publisher,

Round Rock Shout Outs
Your local news source for Round Rock, TX

P.S. If you know a local business or community story worth sharing in the new year, we’re always listening.

Round Rock is lighting up the week with festive events, live music, and easy ways to get out and enjoy the season. From holiday lights at Old Settlers Park to live music downtown, these local happenings are perfect for a relaxed evening, a weekend stroll, or spending time with friends and family without going far from home.

Round Rock’s local dining scene is serving up something special this season. From new restaurants opening their doors to familiar favorites offering seasonal specials, these locally loved spots are perfect for a casual night out, a pre-event meal, or simply enjoying good food close to home. Whether you’re craving pizza, bold new flavors, or a relaxed place to gather, there’s something fresh to discover around town.

Round Rock is officially twinkling, glowing, sparkling, and possibly showing off a little, and honestly, it should. This week brings some of the best holiday events of the season, and they’re perfect for anyone who enjoys a good time without fighting crowds, battling mall parking lots, or explaining for the 47th time why they don’t need another scented candle.

The big headline is Light Up the Lake, taking over Old Settlers Park on December 5 and 6. Picture a peaceful lakeside walk… if someone handed the lake a giant string of lights and told it to go wild. Trees wrapped in warm LEDs, reflections dancing on the water, families bundled up like cheerful burritos; it’s charming, festive, and surprisingly relaxing. Plus, it’s free, which may be the most magical part of all.

Meanwhile, Downtown Round Rock is doing what it does best: keeping things lively without requiring anyone to stay up past their bedtime. The Hometown Holiday Parklet Shows run every evening from December 5 to 12, turning Main Street into a stroll-and-listen holiday runway. Early evening performances at the parklets ease you in, and later sets at Prete Plaza give you just enough excitement to feel like you’ve “been out on the town,” even if you’re home by 9 with your slippers on.

Expect music, lights, good people-watching, and the irresistible temptation to say, “Let’s just pop into one more shop,” even if you promised yourself you weren’t buying anything today.

It’s the perfect week for savoring small joys: the glow of the lights, the energy downtown, and the simple pleasure of being out in a community that still knows how to gather and celebrate. And none of it requires elbowing tourists, finding a babysitter, or pretending that peppermint-flavored everything is a personality.

So bundle up, grab someone you enjoy, and let Round Rock entertain you, gently, festively, and with just enough sparkle to remind you that the season is meant to be enjoyed, not survived.

In 1878, Sam Bass galloped into Round Rock, swiftly weaving his story into local legend.

Following infamous train robberies, his gang schemed one more, but Texas Rangers and lawmen in Old Town set an ambush.

Gunfire shattered the quiet, leaving Bass fatally wounded and sealing his legacy the next day.

Round Rock didn’t pick this history, but it claimed it, transforming turmoil into tradition.

Today, places like Sam Bass Road, reenactments, and colorful tales blend truth and legend throughout town.

The community turned a violent chapter into a lasting identity—fueling tourism and subtle warnings for the future.

Locals shape how the past lives on and what lessons it teaches.

For businesses in Old Town, embrace the story—celebrate the spirit, not the crime.

Old Town Restaurant: Modern fare with a taste of wild history—and no outlaws in sight.

November in Round Rock lights up with vibrant celebrations that showcase the diverse cultures and traditions of our community.

As the renowned Austin Powwow on November 22 draws near, locals are invited to engage with a series of unique events.

Begin your journey with Cultural Arts Night in Austin, where Native-inspired art and shared stories inspire a strong sense of belonging.

Craft lovers will find joy in the Community Craftmakers Showcase featuring beadwork, weaving, and handmade jewelry, giving life to long-standing traditions.

Enjoy soulful moments at Storytelling Through Music and explore profound cultural ties during Cultural Education Day with hands-on workshops.

Savor authentic and fusion dishes at Food, Community & Modern Heritage Night—a flavorful introduction to Powwow week.

The excitement continues with the Lakeview Kickoff: A Stone in the Park at Old Settlers Park, highlighting Allen Stone's performance and fireworks.

Immerse yourself and become part of the rhythm leading up to Powwow, right at the heart of Round Rock.

The Brushy Creek Post Office first opened in 1851, but when confusion arose with another Texas town called Brushy, it was renamed Round Rock in 1854.

This subtle name change quietly cemented the community’s identity, eventually shaping maps, business signs, and city charters.

Even routine paperwork can define a place or business for generations, underscoring how branding often starts behind the scenes.

This lesson resonates today for local entrepreneurs—staking out your digital presence and name consistency is essential.

Recently, Round Rock celebrated the grand opening of the Lakeview Pavilion & Stage at Old Settlers Park, featuring a live performance by acclaimed soul artist Allen Stone.

The thriving Almost Everything Pop Up Market also showcases the city’s growing creative energy.

Round Rock’s evolution highlights the power of community, branding, and active participation in shaping a lasting legacy.

Round Rock’s food scene is heating up with several new restaurants arriving in 2025.

Grey Orchard is set to open at 2700 N. I-35 this winter, bringing chef Cole Fitzgerald’s creative approach—recognized by the Michelin Guide—to an inviting American eatery.

Salad and Go debuts on March 13, 2025, at 101 Deer Ridge Drive, offering healthy, chef-crafted salads by Daniel Patino via drive-thru, perfect for quick, wholesome meals.

Burger fans can look forward to Buddy’s Burger at 1551 E. Old Settlers Boulevard, serving up juicy burgers, crispy fries, and decadent milkshakes.

Whataburger will be breaking ground at East Palm Valley and A.W. Grimes in August, aiming for a December opening to satisfy fast-food cravings.

Tea lovers can celebrate with HTeaO’s new shop, offering 20+ tea flavors and fresh beverages.

The community can also sample it all at the annual Taste of Round Rock event on April 22 at the Sports Center.